Collaborative filtering - In this case, recommendations are made based on information obtained from multiple users, not just one. Job Function Email List This method has higher accuracy than content-based filtering. Amazon used this method and recorded a 29% increase in sales when these algorithms were combined. Job Function Email List Amazon Collaborative Filtering Example Screenshot Source.
Amazon The sales recommendation feature gives potential buyers a personalized experience and increases your website's click-through rate. The Job Function Email List average order value could also go up, as customers are offered another free option that accompanies their purchase. Job Function Email List By engaging potential online shoppers with other options that work for them.
They are likely to stay longer on your website and are more likely to convert. 3. Set up a Chatbot or Virtual Assistant Chatbots are a great way to Job Function Email List start a conversation with users across different platforms. Job Function Email List It can also serve as your buyer's assistant and help them navigate to the right choice.