To have a good database, the usual thing is to compile the average Job Title Email List age of the area, to know if the presence of women, or men, is the majority, or what is the level of the birth rate, among other data. However, it is possible to obtain more sociological information that may be relevant to brands. Income level of the Job Title Email List neighborhood . It is another of the basic indicators that brands should not forget when carrying out any action in a certain Job Title Email List area, especially if it is the opening of new premises.
For example, the opening of a luxury store in a middle-class Job Title Email List neighborhood may not deliver the results expected by the brand, since the target audience will not be in that area. In this sense, having control over the average income of each zone will be of great help to geographically limit the best areas t